Check with seller BRAND MANAGER COFFEE FOR HIGHLANDS COFFEE

Mô tả công việc Coffee Marketing Plan, Calendar & Budget – ensuring up-to-date rolling 18month plans, calendars and budgets in place and being executed against Branded Products – creating a lineup of relevant, differentiated products that are uniquely Highlands Coffee, with high awareness & satisfaction Product Pipeline – 18month pipeline of innovations and improvements being brought to the market that address consumer needs Partnerships & Vendors – ensure the most relevant partnerships and vendor relationships are in place and are actively managed that drive our business forward. People & Operating Model – ensure right people in place, with best-practice processes, systems, tools and trainings. Quyền lợi được hưởng Laptop Chế độ bảo hiểm Du Lịch Phụ cấp Chế độ thưởng Chăm sóc sức khỏe Đào tạo Tăng lương Công tác phí Nghỉ phép năm CLB thể thao Yêu cầu kỹ năng Education/ Training Qualifications Bachelor’s degree in Marketing. Masters preferred Experience Experience across consumer insights, product marketing, product development, store marketing, digital marketing, social media, creative development, advertising & promotions, PR, events 8 plus years of increasingly senior marketing experience in multi-unit retail, restaurant, food and beverage or related businesses Proven track record of building strong product brands and driving business results Strong marketing strategist with the ability to translate ideas into successful implementation plans, while building and leading competent teams Knowledge of: Profit & Loss Statements Product Brand Management Category Management, Portfolio Management Planning, Budgeting, Marketing ROI Analysis USP & Communications Development Product Development, Insight Generation, Concept Development Project Management Pricing Management Packaging Design, Store Marketing, Consumer Insights & Data Analytics Advertising & Promotions Agency Management, Digital Marketing, Ecommerce Skills (Ability to): Strong leadership, critical thinking, decision making skills Strong Vietnamese & English language skills Ability to build trust and influence broad range of stakeholders – internal, external Excellent presentation & communication skills Results focused – ability to deliver in high pressure environment Agile and able to manage multiple initiatives simultaneously Working hours: as per business needs. Typically 8am-5pm Mon-Friday. Other special requirements (if any): Ability to work under pressure at times, with an enthusiastic attitude!

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